Visual Identity
Reflecting NUON’s Core Values through Corporate Identity (CI)
CI Story
Our CI encapsulates the core values of NUON,
representing a new world and lifestyle.
We embody the core values of NUON, marking the beginning of a new world and lifestyle.
The typography is designed in a modern and trustworthy style, conveying a sense of dynamism.
The NUON Orange color evokes a sense of innovation and health, adding an energetic feel to our brand.
Main Color
The fresh orange color represents NUON's healthy new life.
The logo is in orange, while the slogan is presented in gray.
NUON Orange
PANTONE 1575C
#ff7f32
R255 G127 B50
C0 M50 Y80 K0
Sub Color
We utilize yellow as a sub color to symbolize positive energy and light,
along with green to represent nature, and gray as an additional complementary color.
NUON Yellow
PANTONE 2010C
#ffad00
R255 G173 B0
C0 M38 Y94 K0
NUON Green
#005328
R0 G83 B40
C91 M55 Y100 K28
NUON Gray
#808080
R128 G128 B128
C0 M0 Y0 K63
Visual Identity
Reflecting NUON’s Core Values
through Corporate Identity (CI)
CI Story
Our CI encapsulates the core values of NUON, representing a new world and lifestyle.
We embody the core values of NUON, marking the beginning of a new world and lifestyle.

The typography is designed in a modern and trustworthy style, conveying a sense of dynamism.

The NUON Orange color evokes a sense of innovation and health, adding an energetic feel to our brand.
Main Color
The fresh orange color represents NUON's healthy new life.

The logo is in orange, while the slogan is presented in gray.
NUON Orange
PANTONE 1575C
#ff7f32
R255 G127 B50
C0 M50 Y80 K0
Sub Color
We utilize yellow as a sub color to symbolize positive energy and light, along with green to represent nature, and gray as an additional complementary color.
NUON Yellow
PANTONE 2010C
#ffad00
R255 G173 B0
C0 M38 Y94 K0
NUON Green
#005328
R0 G83 B40
C91 M55 Y100 K28
NUON Gray
#808080
R128 G128 B128
C0 M0 Y0 K63

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